Persaders

After watching one of the videos, Im really wanting to learn more I find it really interesting on all the product placement in tv shows and movies. It seems so "duh" but at the same time I often don't realize its happening. For example I watch sex and the city a lot and I've had the Absolute hunk. silly I know but we did have to buy Absolute vodka. so I guess it worked. I think that piaring advertising and entertainment is more affective then an everyday commercial.